{"id":1283,"date":"2023-03-20T14:01:12","date_gmt":"2023-03-20T14:01:12","guid":{"rendered":"https:\/\/alfonswalde.com\/plakate\/"},"modified":"2023-04-05T14:34:06","modified_gmt":"2023-04-05T14:34:06","slug":"poster-art","status":"publish","type":"post","link":"https:\/\/alfonswalde.com\/en\/poster-art\/","title":{"rendered":"Poster Art"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Introbild & Text” _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” background_color=”#656972″ width=”100%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/HD-Plakate.jpg” alt=”Plakat Ober Ski\/Kitzb\u00fchel (Detail), 1930″ title_text=”Plakat Ober Ski\/Kitzb\u00fchel (Detail), 1930″ _builder_version=”4.20.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” header_text_color=”#FFFFFF” header_5_text_color=”#FFFFFF” header_5_font_size=”14px” header_5_letter_spacing=”0.1em” header_5_line_height=”1.3em” background_color=”RGBA(255,255,255,0)” width=”80%” width_tablet=”80%” width_phone=”80%” width_last_edited=”on|phone” max_width=”820px” module_alignment=”center” custom_margin=”0px||30px||false|false” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

POSTER ART<\/h1>\n

<\/h5>\n
Alfons Walde was fiercly devoted to being an artist of and for the people. His commitment translated into his many paintings of winter and winter sports themes, which proved to be of immense public relations value for his community\u2019s growing winter sports and tourism industries. He designed several posters for sporting goods companies (Schlechter, Lackner-Schuh, Oberschi, etc.) and, in 1924, he won a contest held by the State Traffic Office (also responsible for tourism) in Innsbruck. Many of his designs were for Tyrolian advertising campaigns (examples of motifs used: Auracher Kirche [The Aurach Church], Aufstieg [Ascent], etc.). Major sporting events also bore Walde\u2019s mark, with mid to large sized paintings (for the FIS competitions in Innsbruck, 1933 and 1954, for the Hahnenkamm race, etc.). He also designed many logos and letters (e.g., The Kitzbu\u0308heler Gams trademark for the city, Hahnenkamm letters, etc.).<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Motive” _builder_version=”4.19.0″ _module_preset=”default” width=”80%” max_width=”780px” module_alignment=”center” custom_margin=”|439px||||” global_colors_info=”{}”][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”30px||30px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/Schlechter-Plakat_1080_WZ.jpg” alt=”Schlechter Plakat” title_text=”Schlechter Plakat” show_in_lightbox=”on” align=”center” admin_label=”Bild” _builder_version=”4.20.2″ _module_preset=”default” max_height=”680px” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Titel” _builder_version=”4.20.2″ _module_preset=”default” header_2_font_size=”20px” custom_margin=”||0px||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ header_2_line_height=”1.7em”]<\/p>\n

Poster “Schlechter Plakat”<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” text_line_height=”1.4em” custom_margin=”0px||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Original Poster on Paper, 38.58 x 23.62 in, (<\/span>980 x 600 mm)
privately owned<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”30px||30px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/Ober-Ski-Plakat_1080_WZ.jpg” alt=”Plakat Ober Ski \/ Kitzb\u00fchel, 1930″ title_text=”Plakat Ober Ski \/ Kitzb\u00fchel, 1930″ show_in_lightbox=”on” align=”center” admin_label=”Bild” _builder_version=”4.20.2″ _module_preset=”default” max_height=”680px” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Titel” _builder_version=”4.20.2″ _module_preset=”default” header_2_font_size=”20px” custom_margin=”||0px||false|false” global_colors_info=”{}” sticky_enabled=”0″ header_2_line_height=”1.4em” hover_enabled=”0″]<\/p>\n

Poster “Ober Ski \/ Kitzb\u00fchel”, 1930<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” text_line_height=”1.4em” custom_margin=”0px||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Original Poster on Paper, 22.83 x 16.93 in (580 x 430 mm)<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”30px||30px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/Walde-Hahnenkammplakat-22-Abfahrten_ZM2S0615_1080_WZ.jpg” alt=”Plakat Hahnenkamm-Bahn \/ Kitzb\u00fchel” title_text=”Plakat Hahnenkamm-Bahn \/ Kitzb\u00fchel” show_in_lightbox=”on” align=”center” admin_label=”Bild” _builder_version=”4.20.2″ _module_preset=”default” max_height=”680px” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Titel” _builder_version=”4.20.2″ _module_preset=”default” header_2_font_size=”20px” custom_margin=”||0px||false|false” global_colors_info=”{}” sticky_enabled=”0″ header_2_line_height=”1.4em” hover_enabled=”0″]<\/p>\n

Poster Cable Car Kitzb\u00fchel
“Hahnenkamm-Bahn \/ Kitzb\u00fchel”<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” text_line_height=”1.4em” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Original Poster on Paper, 35.24 x 23.262 in (895 x 600 mm)<\/p>\n

Limited number is available for purchase on request!
If you would like to buy this poster please contact us at
kunstverlag@alfonswalde.com<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”30px||30px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/Der-Aufstieg-Plakat_1080_WZ.jpg” alt=”Wintersport in Tirol, 1932″ title_text=”Wintersport in Tirol, 1932″ show_in_lightbox=”on” align=”center” admin_label=”Bild” _builder_version=”4.20.2″ _module_preset=”default” max_height=”680px” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Titel” _builder_version=”4.20.2″ _module_preset=”default” header_2_font_size=”20px” custom_margin=”||0px||false|false” global_colors_info=”{}” header_2_line_height=”1.4em” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Poster Wintersport in Tyrol
“Wintersport in Tirol”<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” text_line_height=”1.4em” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Original Poster on Paper, 36.02 x 25.2 in (915 x 640 mm)<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”30px||30px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/alfonswalde.com\/wp-content\/uploads\/2023\/03\/Plakat-Schischule-Kitzbuehel_1080_WZ.jpg” alt=”Plakat Skischule Kitzb\u00fchel” title_text=”Plakat Skischule Kitzb\u00fchel” show_in_lightbox=”on” align=”center” admin_label=”Bild” _builder_version=”4.20.2″ _module_preset=”default” max_height=”680px” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Titel” _builder_version=”4.20.2″ _module_preset=”default” header_2_font_size=”20px” header_2_line_height=”1.4em” custom_margin=”||0px||false|false” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Poster Ski School Kitzb\u00fchel
“Skischule Kitzb\u00fchel”<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.20.2″ _module_preset=”default” text_line_height=”1.4em” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Original Poster on Paper, 24.8 x 11.8 in (<\/span>630 x 300 mm)<\/span>
privately owned<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

POSTER ART Alfons Walde was fiercly devoted to being an artist of and for the people. His commitment translated into his many paintings of winter and winter sports themes, which proved to be of immense public relations value for his community\u2019s growing winter sports and tourism industries. He designed several posters for sporting goods companies […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[68],"tags":[],"class_list":["post-1283","post","type-post","status-publish","format-standard","hentry","category-plakate-en","_wholesalex wsx-wholesalex-product"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/posts\/1283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/comments?post=1283"}],"version-history":[{"count":3,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/posts\/1283\/revisions"}],"predecessor-version":[{"id":1287,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/posts\/1283\/revisions\/1287"}],"wp:attachment":[{"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/media?parent=1283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/categories?post=1283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alfonswalde.com\/en\/wp-json\/wp\/v2\/tags?post=1283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}